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Persuasion Profiling – How You Sell Matters More Than What You Sell

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What if you knew more than which products a customer has been looking at or purchasing recently? What if you knew their motivations and which messaging made them decide and purchase? What if you knew what made your customers tick? Persuasion profiling gives you the unique opportunity to adapt your sales approach and personalize not just "what" but "how" a product is pitched to the customer to maximize your online sales performance. It is quickly emerging as the pinnacle of personalized buying experiences, where the focus is on providing every customer a journey and messaging that aligns perfectly with their personal needs and tastes. Well, that's reason enough for us to explore it.

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